Thought Catalyst

Exploring the world around us

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Explainer

The Secret Behind Coca-Cola Marketing 

Total Views: 1,700,000
Watching at 30s mark: 71%

Coca-Cola is the biggest non-tech company in the world. With an estimated rate of more than 1.9 billion servings a day.

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Explainer

Apple’s Award Winning
Marketing Strategy 

Total Views: 178,000
Watching at 30s mark: 74%

The Iphone has become arguably the most popular and recognisable Smartphone in the world. How did Apple foster this image?

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Animation

Are Aliens Listening
 to Us?

Fully Animated

Are we truly alone in the universe? Discover the potential of alien neighbors within a 116-light-year sphere and the signals we’ve unknowingly broadcasted to them.

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Hard Skills

  • Full Video Production - Copy writing, video production, video editing and motion graphics.
  • Top Funnel Marketing - Identifying content gaps and marketing channels, writing high CTR headlines to drive traffic.
  • Mid Funnel Marketing - Use the identified content gaps to create unique content and drive user engagement with the content.
  • Bottom funnel marketing - use strong call to actions to convert viewers into subscribers.

Soft Skills

  • Engaging with users and understanding the other person's view
  • Building a team of volunteers (Voice over)
  • Using constructive criticism to drive professional growth
  • Deescalating negative or malicious users online

A bit About Thought Catalyst

Started as a side project during university as a way to practice my writing and editing skills, ThoughtCatalyst quickly evolved from a small hobby to cover a range of scientific disciplines and marketing campaigns, entertaining viewers across the world. 

From astronomy to Samsungs marketing, ThoughtCatalyst strives to cover topics that are both overlooked or misunderstood.